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events

Sacred Geometry, Artwalk, and 352Creates

Sacred Geometry, Artwalk, and 352Creates

We have been at our new shop on South Main for a couple of months now and we are finally getting settled. After weeks of rearranging our furniture (and building some new stuff), we now feel at home in our new space. We have had a chance to explore the neighborhood (YAY! We can walk to Starbucks and Daily Green!) and we cannot be happier with our new surroundings. 

As sort of a kick off to more good things to come, we put on an art show as part of Artwalk Gainesville and 352Creates on February 26th. "Sacred Geometry: The Language of the Universe" consisted of artwork created and produced by our own team and also featured a few live painting demonstrations. We utilized our in-house production capabilities to quickly produce all the pieces for the show. Some materials that we used included acrylic panels, cut color vinyl, and stretched canvas prints. Our neighbors LEJ Pretzels offered tasty treats and Rabble Housers also had an open house on the same night.

Drishti - Rachel Smith  |  (Stretched Canvas Print)

Ontogenesis - Rick Bales  |  (Metal Print Series)

Hubble Deep Field - Albert Coronel  |  (Layered Acrylic Print)

Evolution Of Sense - Rick Bales  |  (Layered Acrylic Print)

Male/Female - Albert Coronel  |  (Stretched Canvas Print)

The Division - Rick Bales  |  (Stretched Canvas Print)

We are so excited to be a part of the growing community on South Main and we cannot wait to observe and participate in the continued development and rejuvenation of the area. We’ll be hosting more events soon, so please check out our facebook to stay posted on upcoming events!

Envision Alachua

Envision Alachua

Here at the shop, we're no stranger to large format graphics, so when MIG contacted us to produce graphics for the Envision Alachua event space, we started up our printers and got to work.

neutral7 design large format printing events banners wall graphics

The focal point of the project was an oversized, cut wall graphic featuring the initiative's logo. A few ladders here, some elbow grease there, and the multi-paneled design was completed.

neutral7 design large format printing events wall graphics
neutral7 design large format printing events wall graphics hanging banners

The next segment of the project was a series of double sided hanging banners. The prints were attached with s hooks and chain and really gave the vaulted space an open air feel.

neutral7 design large format printing events hanging banners
neutral7 design large format printing events hanging banners
neutral7 design large format printing events hanging banners

We also produced a 20ft, double-sided sidewinder display that really tied the room together. The full color photography gave a pop of color to the room and provided a level of engagement as guests mingled and explored around the installment.

neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow
neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow
neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow

Various events were held in the space to promote community conversation around the initiative. The event pictured below was coordinated by Tiffany Williams of Williams & Co. Events.

Project Spotlight: “Let’s Walk Baby!”

Project Spotlight: “Let’s Walk Baby!”

Gators March for Babies (GMFB) is a collegiate fundraiser in support of the March of Dimes with the mission “to improve the health of babies by preventing birth defects, premature birth, and infant mortality.”

GMFB contacted neutral7 to help brand and promote their 2013 fundraiser. In meeting with the GMFB team, neutral7 learned that although it is one of the top three charity events at the University of Florida, the numbers of participants and money raised over the last couple years had declined. We learned that their previous materials lacked a central, clear message and did not engage participants to continue involvement once they initially signed up. neutral7 created the event branding as well as a marketing plan to help the GMFB team engage with participants.

The campaign was cohesively carried across printed materials, videos, and social media. The campaign was a great success; Gators March for Babies broke their record this year with over $100,000 raised.

neutral7 graphic design march of dimes marketing campaign
“The “Let’s Walk Baby” campaign gave Gators March for Babies the ability to unify our message and effectively communicate it to the entire University of Florida community. It helped ensure that all of our Staff knew exactly how to promote the event and it gave us the materials to back it up. The designs were perfectly suited to our market and were eye-catching to help us stand out in the competitive student community. We engaged more minority and international students than ever, and laid a great foundation from which to build upon in the future. We will always be competing with other campus events, non-profits, and of course football, however the campaign helped us compete for the students’ attention and kept us visible despite the competition.” 
– Kyle Croft, Community Director at March of Dimes

This post was originally published on Monday, February 17, 2014.
Photo Credits: Gators March For Babies

neutral7 Supports Equality Florida!

neutral7 Supports Equality Florida!

Neutral7 proudly sponsored the Equality Florida Gainesville Gala that took place last Saturday, May 4th at the Florida Museum of Natural History. The event drew over 250 guests with the shared goal of supporting Florida’s statewide gay, bisexual, and transgender equality group. 

The annual gala provides an opportunity to learn about the work Equality Florida is doing and helps fund efforts to make schools safe for LGBT students, end workplace discrimination, and gain legal protections for lesbian and gay couples and their children. Because of Equality Florida’s work, 64% of Florida students now attend schools with anti-bullying protections that specifically include sexual orientation, and 60% attend schools that specifically include gender identity protections as well. (www.eqfl.org/node/2474)

In addition to neutral7 sponsoring the event, Albey also served as a member of the host committee. The host committee helps to make the Gala a success by inviting supporters to the event to help raise funds. The goal this year was to raise $40,000 through sponsorships, donations, ticket sales, and a silent auction.  We would like to congratulate Equality Florida for hosting a wonderfully successful event and we are looking forward to continuing to support the cause in the future.

Preston Kinsey, Trace Crawford, and Albey at the Equality Florida Gainesville Gala (photo courtesy of Kara Winslow of Gainesville Today)

Preston Kinsey, Trace Crawford, and Albey at the Equality Florida Gainesville Gala
(photo courtesy of Kara Winslow of Gainesville Today)

Learn more about Equality Florida, the 4th largest LGBT statewide advocacy organization in the Nation here.

This post was originally published on Thursday, May 09, 2013.

Connecting Business Through Art

Connecting Business Through Art

Latina Women’s League: your promotional marketing gets a neutral7 AWESOME! With great pride, neutral7 recognizes the Gainesville Latino Film Festival for bringing culture, art, and partnership to Gainesville.

We would like to spotlight the Gainesville Latino Film Festival for its successful strategic planning and promotion of their Opening Night Gala. By collaborating with many Gainesville businesses, they showcased the rich diversity of Latino/Hispanic culture and built awareness of the diversity we have within our business community.

neutral7 graphic design gainesville event latina women's league marketing fashion

The Latino Film Festival is produced by the Latina Women’s League; whose goal is to draw upon the experiences of Latina women living in the US and to highlight Latino culture in our community during Hispanic Heritage Month. This year's opening night featured a screening of "Past-Port: Cuba - The Search for Nicolita", a documentary by Cuban-American fashion designer Nicole Di Rocco. The evening also hosted a special fashion showcase featuring Nicole's latest swimsuit  line, in collaboration with GFW, Mode Salon and Joy Carmen Make-up Artistry. 

neutral7 graphic design gainesville event latina women's league marketing fashion

The Latina Women’s League succeeded in using an effective promotional marketing approach. Beyond the use of signage, an event program, and their website, they also collaborated with other events like Museum Nights: Hispanic Heritage at the Harn Museum and Gainesville Fashion Week 2013. Not only did many businesses receive qualitative exposure, the event itself successfully doubled in size from last year! The event brought together businesses, students, artists, and cultures, creating a platform that will grow beyond our city limits.

neutral7 graphic design gainesville event latina women's league marketing fashion

As a creative design group, neutral7 applauds the marketing efforts showcased through the Latino Film Festival’s branding, stylishness, and exposure. neutral7 not only sponsored and collaborated whole-heartedly, we live by the idea that greater awareness of our differences strengthens us as individuals as well as the overall community.
 
As our community grows with more innovation and style, events like this will continue to set the precedent for Gainesville and stronger business connections. We are proud to be a part of our community’s growth and we encourage and challenge other businesses and events to collaborate. When you collaborate, we all win!
 
Learn more about other Community Connector Events:
http://latinawomensleague.org/ 

This post was originally published on Saturday, September 22, 2012.

neutral7 turns 5!

neutral7 turns 5!

neutral7 graphic design gainesville event shop opening

On April 26 neutral7 opened our doors to the public to celebrate our 5th year in business. The party kicked off with a ribbon cutting hosted by the Gainesville Area Chamber of Commerce to celebrate our recent expansion. DJ Fimmel pumped out beats while guests enjoyed treats provided by Patticakes and Dragonfly Sushi.

neutral7 graphic design gainesville event shop opening
neutral7 graphic design gainesville event shop opening
neutral7 graphic design gainesville event shop opening

 

Guests had the opportunity to win prizes by spinning our “Wheel of Fortune.” Prizes included T-shirts, Buttons, Banners, and Bandit signs!

neutral7 graphic design gainesville event shop opening shirt
neutral7 graphic design gainesville event shop opening wall graphics
neutral7 graphic design gainesville event shop opening

We would like to thank everyone who came out to celebrate with us. We would also like to thank our wonderful clients who have helped make these five years possible. We look forward to celebrating another five years with all of you!

This post was originally published on Monday, May 07, 2012.