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Warmer Winters Collection

Warmer Winters Collection

With the slightest shift to cooler weather, we run out to sport our newly inspired layers.

Sooner than later however, the perpetual heat springs back into action giving us eighty-degree holiday gatherings. This brings the opportunity to jump start upcoming warmer looks in the months to come. A warmer winter at a Gainesville mid-century modern home served as the backdrop for our recent Gainesville Fashion Week photo shoot.

 Pictured Products:   Camo Flora Wall Mural

Pictured Products:  Camo Flora Wall Mural

The fashion spread featured in the December/January issue of HOME Magazine highlights the launch of our new collection shop featuring ready-to-go interior design products. Cozy fur textures and lush green plant patterns meet vivid pops of color in our Warmer Winters inspired collection.

We wanted to make some of our favorite interior design products accessible for everyone. Our shop collection features wall murals, decals, art prints, and wall hangings. Take a peek at the Warmer Winters collection and then check out the rest of our new interior products!

Art Direction & Styling: Albey Coronel
Design: Rick Bales
Photography: Bobby Foxx
Featured Home: Gutierrez-Perez Residence @ University Park
Hair & Make-up: Emily Claire
Models: Lana Nasser, Tracy Bird Crawford, Trajmah Cole, Gabriel Linn
"Algerian Ivy Green Wall" texture courtesy of Rode Groundcovers

 
 

 
 

Sacred Geometry, Artwalk, and 352Creates

Sacred Geometry, Artwalk, and 352Creates

We have been at our new shop on South Main for a couple of months now and we are finally getting settled. After weeks of rearranging our furniture (and building some new stuff), we now feel at home in our new space. We have had a chance to explore the neighborhood (YAY! We can walk to Starbucks and Daily Green!) and we cannot be happier with our new surroundings. 

As sort of a kick off to more good things to come, we put on an art show as part of Artwalk Gainesville and 352Creates on February 26th. "Sacred Geometry: The Language of the Universe" consisted of artwork created and produced by our own team and also featured a few live painting demonstrations. We utilized our in-house production capabilities to quickly produce all the pieces for the show. Some materials that we used included acrylic panels, cut color vinyl, and stretched canvas prints. Our neighbors LEJ Pretzels offered tasty treats and Rabble Housers also had an open house on the same night.

Drishti - Rachel Smith  |  (Stretched Canvas Print)

Ontogenesis - Rick Bales  |  (Metal Print Series)

Hubble Deep Field - Albert Coronel  |  (Layered Acrylic Print)

Evolution Of Sense - Rick Bales  |  (Layered Acrylic Print)

Male/Female - Albert Coronel  |  (Stretched Canvas Print)

The Division - Rick Bales  |  (Stretched Canvas Print)

We are so excited to be a part of the growing community on South Main and we cannot wait to observe and participate in the continued development and rejuvenation of the area. We’ll be hosting more events soon, so please check out our facebook to stay posted on upcoming events!

UF Health - Liminal Bell

UF Health - Liminal Bell

Imagery is powerful. Color, texture and composition all have a drastic effect on the atmosphere of a space. Nowhere is this concept more poignant than the Liminal Bell project installed at UF Health Davis Cancer Pavilion.

The UF Health team came to neutral7 with a specific vision for the look and feel of their installation space. We got to work producing and installing a radiant, full color wall graphic featuring a lush bamboo forest. The perspective of the photography really opens the space, giving the impression that one could walk into the seemingly endless mist.

  neutral7 design large format printing uf health wall graphics

 

"The word “liminal” is derived from the Latin “limen,” meaning “threshold.” At the completion of each patient’s cancer therapy, the patient is standing at the threshold of treatment and recovery. When patients ring the bell, it symbolizes transcendence into a life after cancer care."

- Daniel Stancampiano, UF Health

 

You can read more about UF Health and the Liminal Bell project here.

Photography Credits: UF Health

Social 28 gets a fresh new space!

Social 28 gets a fresh new space!

First impressions are everything! When we were approached to design the graphics for Social 28's leasing office, we knew we had to create a striking aesthetic that reflected the community's upscale feel. Based on the company's existing brand manual, we crafted a 2015 leasing campaign consisting of both exterior & interior graphics and large format printing.

 Translucent Window Film • Cut Color Vinyl • Printed Graphics

Translucent Window Film • Cut Color Vinyl • Printed Graphics

The exterior was designed using the strikethrough elements included in their branding guide. These lines mimic the dashes found in the logo and tie the pieces together under a unified look. We carried this methodology through the rest of the project.

 Campaign Yard Signs

Campaign Yard Signs

  Translucent Window Film • Cut Color Vinyl • Printed Graphics

Translucent Window Film • Cut Color Vinyl • Printed Graphics

Once inside, prospective clients are greeted by an oversized wall graphic of the University/Downtown area. This large map was juxtaposed with large frosted acrylic prints featuring full color property renderings.

  neutral7 design large format printing acrylic wall signs wall graphics

 

 

neutral7 also developed a series of iconography to be included on color coded geotags highlighting the area's many restaurants, bars, shops, and university buildings. The geotags were printed on a low-tack vinyl for easy application and removal.


  neutral7 design large format printing acrylic wall signs wall graphics
  neutral7 design large format printing acrylic wall signs wall graphics

Feeling inspired? Let's get to work!

Custom Fabrication at Canopy Apartments

Custom Fabrication at Canopy Apartments

Not all signage is created equal. Sometimes a project requires a custom touch to make the aesthetics feel just right. For Canopy Apartments, we developed backlit lobby signage and custom acrylic light box fixtures that really shine!

  neutral7 design large format printing canopy apartments acrylic wall signs   backlit   lobby signage

One important factor when considering updated signage is the current aesthetic. Canopy's established branding features striking orange elements alongside dark blues and black.

  neutral7 design large format printing canopy apartments acrylic wall signs   backlit   lobby signage
  neutral7 design large format printing canopy apartments acrylic wall signs   backlit   lobby signage

The team at Canopy also requested custom fit light boxes for their courtyard pillars. These illuminated cases were produced with a backlit tinted film and block-out strips for a unique textural effect.

  neutral7 design large format printing canopy apartments acrylic   backlit   custom

Envision Alachua

Envision Alachua

Here at the shop, we're no stranger to large format graphics, so when MIG contacted us to produce graphics for the Envision Alachua event space, we started up our printers and got to work.

  neutral7 design large format printing events banners wall graphics

The focal point of the project was an oversized, cut wall graphic featuring the initiative's logo. A few ladders here, some elbow grease there, and the multi-paneled design was completed.

  neutral7 design large format printing events wall graphics
  neutral7 design large format printing events wall graphics hanging banners

The next segment of the project was a series of double sided hanging banners. The prints were attached with s hooks and chain and really gave the vaulted space an open air feel.

  neutral7 design large format printing events hanging banners
  neutral7 design large format printing events hanging banners
  neutral7 design large format printing events hanging banners

We also produced a 20ft, double-sided sidewinder display that really tied the room together. The full color photography gave a pop of color to the room and provided a level of engagement as guests mingled and explored around the installment.

  neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow
  neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow
  neutral7 design large format printing events sidewinder display wall graphics hanging banners tradeshow

Various events were held in the space to promote community conversation around the initiative. The event pictured below was coordinated by Tiffany Williams of Williams & Co. Events.

Project Spotlight: “Let’s Walk Baby!”

Project Spotlight: “Let’s Walk Baby!”

Gators March for Babies (GMFB) is a collegiate fundraiser in support of the March of Dimes with the mission “to improve the health of babies by preventing birth defects, premature birth, and infant mortality.”

GMFB contacted neutral7 to help brand and promote their 2013 fundraiser. In meeting with the GMFB team, neutral7 learned that although it is one of the top three charity events at the University of Florida, the numbers of participants and money raised over the last couple years had declined. We learned that their previous materials lacked a central, clear message and did not engage participants to continue involvement once they initially signed up. neutral7 created the event branding as well as a marketing plan to help the GMFB team engage with participants.

The campaign was cohesively carried across printed materials, videos, and social media. The campaign was a great success; Gators March for Babies broke their record this year with over $100,000 raised.

 neutral7 graphic design march of dimes marketing campaign
“The “Let’s Walk Baby” campaign gave Gators March for Babies the ability to unify our message and effectively communicate it to the entire University of Florida community. It helped ensure that all of our Staff knew exactly how to promote the event and it gave us the materials to back it up. The designs were perfectly suited to our market and were eye-catching to help us stand out in the competitive student community. We engaged more minority and international students than ever, and laid a great foundation from which to build upon in the future. We will always be competing with other campus events, non-profits, and of course football, however the campaign helped us compete for the students’ attention and kept us visible despite the competition.” 
– Kyle Croft, Community Director at March of Dimes

This post was originally published on Monday, February 17, 2014.
Photo Credits: Gators March For Babies

Fracture gets their message across… the wall!

Fracture gets their message across… the wall!

Fracture is a company based out of Gainesville that seeks to change the way people print and display their photos by combining printing, mounting, and framing into a single elegant product.
 
A few weeks ago we met up with the guys and girls at Fracture to discuss ideas to pump up their office atmosphere. They recently won a contest from Turnstone to furnish their entire office and it’s looking quite awesome. They shared some of their ideas and vision, we shared a few with them, and then we went to work.
 
We created a few drafts and then proceeded to send some proofs.

  neutral7 graphic design gainesville fracture large format printing wall graphics installation
  neutral7 graphic design gainesville fracture large format printing wall graphics installation

We printed and cut on self-adhesive vinyl. Although the unusual surface of their wall tested our problem-solving skills during the installation, the final solution worked beautifully. See the finished product below!

  neutral7 graphic design gainesville fracture large format printing wall graphics installation
  neutral7 graphic design gainesville fracture large format printing wall graphics installation

We are also proud to announce that Fracture is a neutral7 Community Building Partner. By bringing innovation to Gainesville and their effort to work with other local businesses, they exemplify what it means to be a Community Partner.

  neutral7 graphic design gainesville fracture large format printing acrylic wall plaque

We also would like to congratulate them as they will be hosting a ribbon cutting ceremony through the Chamber of Commerce later today. And we will be joining the celebration.
It’s been a great pleasure working with the facture team, everyone is super nice! We look forward to collaborating again in the future.

This post was originally published on Thursday, August 09, 2012.

neutral7 Completes the Whole Package!

neutral7 Completes the Whole Package!

neutral7 recently completed a presentation package for Pam Burns CPA and her colleagues.

The package includes a pocketed presentation folder used for tax returns that includes fully printed color designs on the inside and out as well as slots to hold her new business cards.

These presentation folders are a great way to showcase your documents, contracts, leasing agreements, etc. with a slot to hold your business card or other important contact information for your readers.

We also updated their business cards to match the new branding which include UV coating on the front for an extra degree of professionalism.

Contact us to get your own presentation folders and matching business cards and showcase yourself!

 

This post was originally published on Saturday, January 15, 2011.